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Saturday, December 30, 2006

web 2.0

Virtual friendship had to take a backseat Friday with Orkut, a website with a massive user base, flashing an 'under construction' message, as its members unsuccessfully tried to login.The web portal, which literally brought everyone with Internet access within the frame of a computer screen, kept people apart due to its reported construction work.In fact, one high point of internet in 2006 has been the rise of social networking sites. There was a strong growth in existing web 2.0 networks like Flickr and del.icio.us. Google’s Orkut too is a hot favourite among youngsters.Today, blogging represents an open communication, dialogue, feedback and collaboration-enrich content that help bloggers share and express their views as well as network.Over 100,000 users within 48 hours of launch, while MySpace has over 125,000,000 users. It’s so, so hot that we now have close to a dozen social networking sites focused on India: yaari.com, minglebox.com, zhoom.com, DesiMartini.com and humsubka.com, to name a few.Most people today look at blogs with due respect for knowledge and information.” Similarly while social networking sites like Orkut and hi5 are popular among most school and college populace, networking services like LinkedIn and Ryze are hugely popular among professionals.Posts are no longer written for oneself, but to please the junta reading your blog.though India still doesn’t have too many professional bloggers, the concept of monetizing one’s blogs has set in. Comments matter, clicks matter, number of visitors matter and more importantly Google ads matter. But all this also means that the purpose of blogging is killed.”

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